MarTech Coordinator (Internal level: L1-T3 Automation & Tech Specialist)

Own our CRM. Own our automations. Own our marketing data hygiene — end to end.

Full-Time W2 | Remote (North American; Central time zone required) | Reports to Director of Operations

We run a high-volume marketing engine: multiple launches per year, evergreen products that need year-round attention, and marketing builds shipping constantly to support new sales initiatives. GoHighLevel is the engine room: layered attribution across our funnels, tag-driven reporting the whole company depends on, automations connecting everything in between.

This role owns all of it. You own the CRM end to end. You own the tag architecture our dashboard depends on. You own the AI watchtower for every new capability the platform ships. You own the final sign-off before anything goes live.

You lead a small team of Automation & Tech Specialists, and you're a player-coach for the foreseeable future: in the work, fielding requests, and shipping alongside your team while you grow the bench. If you've owned a GHL CRM at a multi-8-figure company and you want a seat with real authority to run it, this is the right fit.

Profile insights

Here’s how the job qualifications align with your profile.

Skills

Do you have experience in Workforce management?

Location

Remote

Who We Are

The Uncommon Business is the world's fastest-growing AI-first education company, teaching business leaders to architect intelligent systems, not just prompt tools. We don't do busywork, legacy thinking, or 80-hour founder weeks. We build companies where AI handles the repeatable, humans drive the irreplaceable, and leaders scale without burning out. We're profitable, EOS-driven, and operate in championship-level surge cycles. You'll be promoted on impact and ownership — not tenure. High performers thrive here. Passengers don't last.

If You Worked Here Last Week

You might have:

  • Architected the full workflow map and dashboard tagging requirements for a relaunch of our evergreen offer in support of a new sales initiative: every lead path, every gate, every automation trigger, every attribution tag, and every dashboard field they roll up to.

  • Turned around a high-priority Marketing team automation request in under 24 hours: scoped, built, tested, and live the same business day.

  • Fielded a same-day split test request from Marketing on a checkout page: scoped the variant, handed the build to an L1 specialist, QC'd it across desktop and mobile, and pushed it live before EOD without doing the build yourself. You're not the bottleneck on CRO speed; you're the reason the team hits same-day.

  • Audited 40+ live GHL automations, found 3 misfires that were corrupting tag data, and fixed them before they hit the next reporting cycle.

  • Ran the final QC pass on an enrollment funnel: tested every entry point on desktop and mobile, fired every tag through a test contact, verified every SMS, email, and confirmation page rendered correctly, caught two broken custom fields and one mis-routed automation, and only then signed off for go-live.

  • Trained a team member on a new automation pattern, documented it in the playbook library, and freed them up to take on the next two mar-tech requests on their own.

  • Ran a 60-minute GHL training for the Support team on merging contacts, issuing refund, and how to be a “CRM detective” to spot the root issues a contact may be experiencing, then handed them a one-page playbook so they could self-serve from then on.

  • Tested GHL's newest AI workflow trigger in a sandbox account, decided it wasn't ready for our launch traffic yet, and wrote a 200-word brief for the Director of Ops and Build Manager on what it does, where it fits the funnel, and when we'll revisit.

Your Core Responsibilities

We value ownership over task lists. Here's where you'll lead:

  • GHL / CRM & Tag Architecture Ownership. You own GoHighLevel end to end, and you own the data architecture every launch report depends on: tag architecture, automation flows, list hygiene, segmentation, exclusion lists, contact governance, and source data accuracy. You don't own dashboards, attribution analysis, or business intelligence (that's the Data team's seat). You own the integrity of the source data going into them. When something in GHL is off, you're the first to catch it and the only one who needs to fix it.

  • MarTech Stack & Build Speed. You lead the design, build, and maintenance of every Zapier flow, every Zoom webinar setup, every ManyChat conversational flow, and every cross-platform integration that connects GHL to the rest of our stack. Some of this you ship yourself. Some you scope and hand off to your L1 Automation & Tech Specialists, then QC before it ships. You hit the Build Team's 24-hour turnaround standard for standard mar-tech requests (scoped, built, tested, and live in one business day) and you hold yourself to the speed bar so the rest of the Build Team can hold theirs. Either way, you own that it works, keeps working, and doesn't break at 11pm on a launch night.

  • Launch QC & Final Sign-Off. You are the last set of eyes before anything goes live. Every funnel, every automation, every email sequence, every SMS flow, every landing page: you test it end to end before it ships. Desktop, mobile, text, email, every entry point, every drop-off, every tag fire, every confirmation page. Nothing the Build Team makes goes live without your sign-off. If something would have broken at 8 PM on launch night, you caught it at 4 PM on the QC pass. The Build Team builds. You ship.

  • CRM Training & Cross-Team Enablement. You mentor and train up our L1 T1 and L1 T2 Automation & Tech Specialists on GHL patterns, Zapier architecture, and the strategic thinking behind the build. You also build the playbooks and run the trainings that make Sales, Support, and Marketing fluent in the parts of GHL they touch day-to-day. New-hire onboarding on the CRM, quarterly refresh sessions for cross-team users, and a documented playbook library that lets L1 builders and Support team members handle basic CRM work without pinging you. You're not the bottleneck. You're the multiplier.

  • AI Platform Intelligence & Adoption. You're the in-house authority on what's new, what's working, and what's worth our attention across our CRM and automation stack. GoHighLevel ships new AI features on a near-weekly cadence, and Zapier, ManyChat, and Claude are not far behind. You track every release as it drops (not after the team is asking about it), test new capabilities in a sandbox before they touch production, and decide what's worth adopting, what's worth ignoring, and what's a 'wait and see.' You brief the Build Team so AI Systems work and CRM work stay aligned on platform capabilities. You author 'What's New, What's Worth It' briefs for our leadership ops conversations so the whole company knows what's available without having to ask. And when a feature changes how the team works day-to-day, you stand up the training. We are never the last to know.

The Traits We’re Calling In

We hire humans, not checklists, but success here requires:

  • You've run high-volume CRM at scale. You are not new to this — you've owned GHL (or a comparable CRM like HubSpot or Keap) at a company moving real volume through it, with launches, complex tagging, and reporting that mattered to the P&L.

  • You own architecture, not just execution. You don't wait for a scope brief to think — you see the marketing funnel, design the tag system, and explain to leadership why your structure will hold under launch load.

  • You're Claude-native and AI-first. You're fluent in Claude (and Claude Code where relevant), advanced in Zapier, and comfortable across our MarTech stack (Zoom webinar setup, ManyChat, and the core tools that plug into GHL). You read release notes for sport: when a platform you own ships something new, you've already tested it before anyone asks.

  • You're obsessed with source data accuracy. You catch the misfiring automation before reporting does. You know the difference between a clean tag map and a smelly one, and you'd rather rebuild than patch when it matters.

  • You're a final-eyes operator. You don't trust that something works because you built it. You test it. Desktop. Mobile. Test email. Test SMS. Real contact in a real flow. You are the last person between a bug and a paying customer, and you treat that with the seriousness it deserves.

  • You move fast without breaking things. You ship in hours, not weeks, and your work doesn't come back to bite you in week two of a launch. Speed and reliability — not one or the other.

What Success Looks Like

You own these key metrics:

  • CRM Data Hygiene: Source tag attribution accurate to within 2% of reconciliation; zero unresolved tag conflicts going into any launch window.

  • Automation Turnaround: Standard mar-tech build requests delivered within 24 business hours, complex requests within 5 business days.

  • Same-Day CRO & Split Test Responsiveness: Marketing's CRO and split test requests are scoped, built (by the team), QC'd, and live within the same business day. You own the same-day hit rate, not the personal build hours.

  • Launch Readiness: GHL fully configured, tested, and signed off at least 2 weeks before every annual A2A launch and every SuperHuman + UCL surge cycle.

  • Automation Reliability: Zero launch-day automation failures and fewer than 2 reactive automation breakages per month outside of launch windows.

  • Team Enablement: At least one L1 T1 or T2 specialist demonstrably leveled up under your mentorship within your first 6 months. Sales, Support, and Marketing handle their day-to-day CRM work without escalating to you. Playbook library covers >80% of recurring CRM questions. New hires ramp on GHL within their first 2 weeks.

  • AI Adoption Cadence: Every new GHL AI feature is evaluated within 2 weeks of release. Leadership receives a quarterly 'What's New, What's Worth It' brief at minimum. No team member discovers a feature in our stack from an outside source before hearing it from you.

  • Launch QC & Sign-Off Quality: Zero post-launch QC issues caught after your sign-off across an entire launch cycle. 100% of go-lives carry a documented QC pass and your sign-off. Sign-offs delivered within the build-to-live SLA without becoming the bottleneck.

📋 Schedule Flexibility

Launch Season Expectations:

Our launch seasons are intentionally high-intensity and fast-paced to drive transformation for our clients and our team. During every launch cycle (10 to 12 weeks per cycle), team members in launch-critical roles are expected to be available from 7 AM to 7 PM, with additional hours often required for preparation, execution, live event support, and post-launch debriefs.

This pace is not for everyone, and that's okay. We set this expectation clearly so that only those who thrive in high-accountability, high-impact environments choose to be here.

This role is launch-critical year-round. During cycles, you run them. Between cycles, you prepare for the next one. The pace varies. The focus doesn't.

In return, you'll be part of a team that moves fast, solves real problems, and builds meaningful outcomes. You'll grow rapidly, work alongside exceptional talent, and contribute to work that truly matters.

Applications are initially reviewed using AI-assisted screening tools to assess alignment with role requirements. All hiring decisions are made by humans.

This role is open to North America (Central time). Certain locations may have additional requirements. Final compensation may vary based on location.

The Uncommon Business is an equal opportunity employer. We believe diverse teams build better companies.

The Uncommon Business | People-First. Systems-Driven. Built for Scale

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